Abu Dhabi International Book Fair 2016

For over 500 years educational publishing has been about packaging and distributing knowledge to people. But in today's digital world we often have to much content and choice.In this world discovery is rapidly becoming the biggest problem for both content providers and consumers. Essentially, how do we as an industry make sure the right content surfaces to the right person, at the right time? And how do we achieve it in a world where control of the value chain increasingly resides with giants like Amazon or Google.